Why sustainability matters to business, Management Today, 20 September 2010

During the IBM Summit at Start, between 8 and 16 September 2010, Management Today caught up with BITC chief executive Stephen Howard to capture his views on sustainability, and the role of business in ensuring a long term, profitable future.

Watch the video interview to hear Howard's view on:
- the impact of sustainability on future planning and managing associated risks
- presenting a business case for sustainability
- the skills required of management and the board to manage sustainability successfully
- why being open to such ideas can help you in your career

For more information about the series of video interviews from the IBM Summit, visit the Management Today website.