Cares - The Business Case
Business in the community is a business led
organisation and as such we are always aware that our programmes need to have
real business benefits. Below are just some of the benefits that
organisations who participate in a Cares challenge can expect to experience.
Employees are proud to work for them
By participating in Cares challenges businesses are demonstrating that they are concerned about their local communities. When companies act in this way it makes their employees glad and proud to be part of an organisation that gives something back to the community and takes it corporate responsibilities seriously.
Potential employees want to join them
A company's ethical stance is becoming increasingly important when recruiting new staff, particularly graduates. Cares challenges are a clear way for businesses to demonstrate their commitment to their local communities which will in turn increase their recruitment capabilities.
Customers feel good about buying from or doing business with them
Consumers will feel good about buying from a business that is willing to invest in the community in which it operates and a Cares challenge is a clear demonstration of this commitment.
Staff morale and work performance
Cares challenges can help organisations in a very practical way. They offer the opportunity for people or groups of people who may not often get to work together the opportunity to work closely and get to know each other personally. This can offer huge benefits back in the office environment as these employees will often find future communications much more straight forward and effective.
Training and development
When completing Cares challenges organisation, effective time management and strong leadership are required to ensure that the work gets completed on time. For this reason the challenges are frequently used by organisations as a fun way of training and developing staff. The challenges also provide employers with a chance to see how their employees perform in unfamiliar surroundings and outside of their comfort zones.
Staff from Bombardier taking part in a Cares challenge
Employees get to work as part of their Cares challenge
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