Every dollar invested into disaster preparedness saves multiple dollars in relief. It therefore makes huge sense to plan and prepare for disasters, taking a rounded view of the many ways in which business may be able to support the humanitarian relief and resilience effort, which at the same time supports environmental and economic recovery.
Addressing International Disaster Relief and Resilience: Guidance for Business, sponsored by GSK is designed to support you in developing the strategy for your organisation. It provides guidance and prompts on leveraging all the relevant tools at your disposal from cash, core skills and competencies, to products and services, to help address the disaster management cycle.
The business motivations for action are many and varied and the potential to support the relief effort is immense. Matching business resources with humanitarian need is imperative. This guidance covers a breadth of subjects from organising your business response including agreeing the scope and limits and activation criteria to engaging with stakeholders; taking a holistic view of what your business can contribute to support the disaster management cycle, to developing partnerships and working with humanitarian partners.
Planning, preparation, partnering, collaborating and delivering relevant sustainable solutions, to meet different aspects of the disaster management cycle, supports the people, planet and profit agenda. Read on for support in helping you to create, develop and or refining your approach to international disaster relief.