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Proving the Case


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The business case for promoting wellness and engagement is clear. A healthy, engaged and resilient workforce is more productive and profitable in terms of efficiency, customer relations, team working loyalty and retention, and sustainable performance. 

Most business leaders know instinctively that a happy, healthy workforce is a productive workforce, but many still treat employee wellness and engagement as an ‘optional extra’ rather than as an integral part of the way they do business. A recent YouGov survey for the TUC found that nearly one in three employees are not engaged in their work

The evidence outlined in this section shows that businesses that make wellness and engagement a strategic issue are tapping into a major source of competitive advantage. They also stand to benefit in other ways. Engagement boosts morale, encourages employees to act as advocates for their companies and supports stronger links with the local community, to cite just a few examples.

What we're working on...

  • Evidence

    The business case for promoting wellness and engagement is clear. A healthy, engaged and resilient workforce is more productive and profitable in terms of efficiency, customer relations, team working loyalty and retention, and sustainable performance. 

     

  • Resources

    The BITC Workwell campaign and the Workwell model draw on robust evidence for the benefits of promoting engagement. You can download some of the key research here.

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