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SUMMARY:Preventing Greenwashing and Unpacking Greenhushing
DESCRIPTION:Join this session to understand what greenwashing and greenhushing mean for your Responsible Business agenda.\n\n\nThis is an online event \nAudience\nThis event is open to all Business in the Community (BITC) members. It is aimed at senior practitioners in Sustainability\, Marketing and Communications as well as colleagues found in CEO Offices. \n\n\nAbout the event\nResearch shows that the growing cultural and regulatory pressure to avoid greenwashing has led to the rise of its opposite\, greenhushing\, when businesses intentionally understate their environmental achievements to avoid greenwashing allegations. \nThis webinar is designed to help professionals in business understand the difference between greenwashing and greenhushing\, why they matter and how you can navigate the unique challenges they present. Understanding these trends is crucial for businesses to meet evolving expectations and communicate their sustainability efforts honestly and authentically. \nThis webinar will empower you to: \n\nUse language effectively to avoid both greenwashing and greenhushing\nIdentify and mitigate the risk of greenhushing on your business\nLearn from best practice examples and gain practical tips on how to strengthen your sustainability strategy\n\nSpeakers\nWe will be joined by guest speakers Tom Fern\, Director\, Burson and Robyn Swan\, Associate Director\, Burson. Both are members of Burson’s Sustainability and Social Impact team and have worked with leading global brands on the issues surrounding greenwashing and greenhushing. \nAgenda \n\n10:00 Welcome and introduction from BITC10:05 Preventing greenwashing: Tom Fern\,Burson10:35 Unpacking greenhushing: Robyn Swan\, Burson11:00 Facilitated breakout discussions11:25 Close -key takeaways and recommendations \n\nBooking and contact details and further information\n\nContact Jessica Hart\, Event Coordinator\, BITC for any further questions.\nFull joining instructions will be sent before the event.\n\nFind out how your organisation can become a member of Business in the Community
URL:https://www.bitc.org.uk/event/preventing-greenwashing-and-unpacking-greenhushing/
LOCATION:Online
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SUMMARY:Let's Care Together - Programme Introduction (for Employers)
DESCRIPTION:This webinar is for employers and wellbeing leads to introduce our new virtual befriending initiative to support carer’s wellbeing. \n\n\n\nAudience \n\n\n\nThis is a virtual event open to employers\, wellbeing leads and employee carer networks. \n\n\n\nBackground \n\n\n\nBusiness in the Community (BITC) and leading healthcare provider Simplyhealth\, have come together to co-create the Let’s Care Together programme. \n\n\n\nResearch shows that unpaid carers have worse wellbeing outcomes than non-carers\, and are likely to be time-poor due to their caring responsibilities*. The programme aims to support carers by streamlining access to resources and providing practical support across the four pillars of wellbeing: Physical\, Mental\, Social and Financial. This support will include helping people with caring responsibilities to connect with friends and family\, community groups and wider support\, find wellbeing information and gain financial confidence. \n\n\n\nOur volunteer befrienders will work on a one-to-one basis with each carer on one or all of the following\, depending on their preference: ​ \n\n\n\n\nIncreasing connection to their local community\, improving overall social wellbeing and reducing any feelings of isolation. ​\n\n\n\nSupporting financial independence and knowledge of financial tools/support available.​\n\n\n\nAccess to practical support and tools for their physical wellbeing. ​\n\n\n\nBeing a regular listening ear and friendly face to offer support and guidance.​\n\n\n\n\nAbout this event\n\n\n\nIn this webinar you will learn how our Let’s Care Together programme can support unpaid carers (over 18) with their wellbeing\, through pairing them with an online befriender. \n\n\n\nJoin this session to learn more about how your beneficiaries\, or colleagues with caring responsibilities could benefit from the programme. \n\n\n\nSpeakers \n\n\n\nUsha Manojkanth – BITC Programme Manager \n\n\n\nSimon Walters – BITC Programme Manager \n\n\n\nMichelle Brannen – BITC Programme Manager \n\n\n\nBooking\, contact details and further information\n\n\n\n\nEmail care@bitc.org.uk\, for any further questions.\n\n\n\nThe session will take place on Teams.\n\n\n\nJoining instructions will be sent before the event.\n\n\n\n\nAbout Business in the Community \n\n\n\nBusiness in the Community is the largest and longest-established movement dedicated to responsible business in the UK\, formed in 1982 and with HM The King as our Royal Founding Patron. Together with our network of businesses we are leading the UK to create a fair and sustainable world in which to live and work. \n\n\n\n*Carers UK 2022 – Unpaid carers continue to suffer poorer health- with some groups adversely affected.
URL:https://www.bitc.org.uk/event/lets-care-together-programme-introduction-for-employers-3/2024-10-01/
LOCATION:Online webinar
CATEGORIES:Health and Wellbeing
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