“ I only hope that companies find this a valuable tool to guide them in their corporate responsibilty activities and, in doing so, help to secure as durable a future as possible for rural areas od the U.K. and the nation as a whole. ”
The rural economy is hugely important to the UK, turning over £300bn, employing 5.5m people and offering an estimated untapped potential to generate another £236bn to £347bn per year.
This publication has been written to reflect the feedback we received following a series of workshops run by BITC across the country, during which we consulted with large and small businesses, community groups and public sector organisations on how business could contribute to improved rural sustainability at the grassroots level. It highlights those businesses that are aware of their ‘rural footprint’ through their supply chains, employees and customers and are excelling in supporting the communities in which they trade. It looks at responsible business through a rural focused lens and considers how prioritiesand methods of business engagement differ in a rural setting. The ‘How to Guide’ at back of the document sets out clearly how businesses of any size can minimise negative and maximise positive impacts on rural areas.