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SNAP-RB

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Scottish National Action Plan for Responsible Business (SNAP-RB)

Created by business, with government, for society

It’s time for change. It’s time we all moved in the same direction.

The Scottish National Action Plan for Responsible Business (SNAP-RB) is a plan for responsible business in Scotland. It is created by business, with government, for society. Its mission is'to improve the lives of families affected by poverty through the collaborative actions of employers in Scotland.'

Over a dozen large businesses and organisations, led by Royal Bank of Scotland, have come together to work collaboratively to effect positive social, environmental and economic change at a national level that holds local relevance. The vision of this group of business leaders, government representative and leading third sector organisations is bold and transformational - but they cannot accomplish it alone.

Together, we can make Scotland fairer, more sustainable, and stronger economically through ingraining responsible business practices across all sizes and sectors and focusing our collective energy on issues to have greater impact.

A changing world

When Milton Friedman famously stated "the business of business is business", we lived in a different world. Now the successful businesses of the next decade understand that public trust and investment both in their workforce and their stakeholder communities are essential parts of a sustainable business model.

I want Scotland to be the best place in the UK to do business. As part of that, we know that we need all businesses to flourish and thrive. This plan, which is led by business, sets out a shared ambition for ever more inclusive growth to build a stronger economy and society. Business in the Community Scotland has created this platform to deliver better business for a better Scotland, which are ambitions which my government shares. The same goals are at the heart of the Scottish Business Pledge and our support for Living Wage Accreditation and Fair Work.

- Nicola Sturgeon MSP,
First Minister of Scotland
Friedman argued that social policy was the job of elected governments not unelected businesses. However, as governments shrink, our demography changes and businesses globalise and localise simultaneously, we are coming to understand that business has an important role to play in society, along with government. 

The private sector is a critical partner in delivering the sustained and transformative change necessary for building stronger and more resilient communities, which in turn are necessary for enabling business growth.

BITC Scotland is creating the circumstances and framework in SNAP-RB for the next decade of sustainable growth by enabling a new collaboration between government and business.

“We hope that our experience will help Business in the Community Scotland engage with SMEs, foster greater collaboration across industry and see this partnership make a valuable and long-term difference. This is a Plan that has the potential to deliver positive change and make Scotland an even better place to live, work and study.”

Susan Fouquier, Regional Managing Director, Business Banking Scotland, Royal Bank of Scotland


Responsible Business Leadership Group

Royal Bank of Scotland logo

Challenge drives innovation and the Scottish National Action Plan for Responsible Business (SNAP-RB) will bring together leaders of global, national and local businesses in Scotland with government, for the benefit of all in society. These leaders, this Leadership Group, will change the landscape for everyone, addressing the root causes of issues which are slowing inclusive growth in Scotland.

This cross-sector collaborative platform will be chaired by our partner, Royal Bank of Scotland. We challenge your business to join us in creating better business for a better Scotland.

Community Action Plans for Responsible Business (CAP-RB)

To ensure that this action has national impact and local relevance, the SNAP-RB Leadership Group will establish Community Action Plans for Responsible Business Groups (CAP-RB Groups) which will enact and promote the activities identified and led by SNAP-RB and adapt these to ensure that they have the greatest impact in their communities.

SNAP-RB proposes establishing a hub in each of Scotland’s seven cities (Aberdeen, Dundee, Edinburgh, Glasgow Inverness, Perth and Stirling) as well as one to three additional hubs for rural activity focused on the highlands, islands and the borders. Find out more about CAP-RB.

SNAP-RB launch

On 8 December we launched SNAP-RB in Edinburgh. 

The event featured a panel discussion on SNAP-RB with Jane Wood, Managing Director of BITC Scotland chairing and featuring:

  • Malcolm Buchanan, Chair of the Royal Bank of Scotland's board
  • Keith Brown MSP, Cabinet Secretary for the Economy, Jobs and Fair Work
  • Roisin Currie, People Director at Greggs

This was follwed by a networking session and a chance to find out how to get involved and support this exciting initiative in your community.

Take Action

Are you ready to be a responsible business leader and to guide businesses to become more socially, economically and environmentally responsible in Scotland? If so, or if you would like more information, then please contact Cynthia Fry via email cynthia.fry@bitc.org.uk or telephone 0131 451 1118.