Managing our water resources responsibly to maintain vital and healthy economies, environments and societies.

Our use of water has exceeded sustainable levels, and by 2030 our demand for fresh water will have increased by 40%. On top of this, climate change will lead to more extreme weather, with the occurrence of both droughts and floods set to become more frequent. More than ever, we need to better manage this precious resource.

As well as mitigating these risks, businesses who responsibly manage their water can claim the business benefits of reduce utility bills, and meeting the ever more demanding expectations of customers and investors.


Our expert

Gudrun Cartwright
Head of Innovation and Partnerships, Marketplace Sustainability.

T: 07718 792 226

Six steps businesses can take to improve their water management


Understand the relationship your business has with water. Understanding the nature of your water use and disposal and the risks and opportunties associated with it it crucial to managing it.


Create a plan of action.  Devise a water policy, with targets and clear reporting mechanisms.


Manage direct water use.  Identify where water efficiencies can be made, reuse waste water, and invest in new processes and technology to reduce use.


Manage indirect water use. Work with your suppliers to tackle impacts and risks that take place outside your company's own operations.


Build resilience to flooding and water shortages. Be prepared at an organisational level, support communities and local businesses affected by flooding, and collaborate to plan for and reduce risks.


Collaborate on sustainable water quality management.  Understand the local risks and issues and work with other local stakeholders to address shared water quality issues.


Related programmes

River Ouse Floods - York, England - Craig Greenwood licensed under CC Lifebuoy image by Tom Page, licenced under CC 2.0, cropping and hue added

Business Emergency Recovery Group (BERG)

Helping businesses to get back on their feet after an emergency. Together with BITC’s wider network of members and partners, BERG aims to provide the helping hand needed to speed recovery.

The Water programme

Working collaboratively with business and major stakeholders, the Water programme will develop and implement action plans in three key focus areas, resillience, stewardship and innovation, led by the Water Taskforce.



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