Sam Baker in dark blue suit and shirt

Sam Baker

Partner, Monitor,

Global Goals Leadership Team

Sam has been a partner in Monitor Deloitte, Deloitte’s strategy consulting practise, since 2006.

Sam works primarily across the telco, media, technology and education sectors, developing purpose inspired, digitally orientated growth strategies. He has also held a portfolio of firm management positions including acting as Chief Security Officer for the UK firm and practice lead for Monitor Deloitte in EMEA.

A focus and developing interest is the creation of enterprise value through connection with the Global Goals, also known as the Sustainable Development Goals (SDGs). Recent work in this area includes authorship of a paper assessing the impact of the mobile industry against the SDGs, as part of an extended engagement helping the Global System for Mobile Communications (GSMA) develop a purpose for the mobile industry; and development of Deloitte’s global purpose proposition.

Prior to 1998 when he joined Deloitte, Sam did an MBA at London Business School, worked in Tanzania for six years with Voluntary Service Overseas (VSO) and then PwC, and began his career in IT with Accenture.

Outside of professional life, Sam spends his time across his passions of family, sport and Tanzania.

About Business in the Community’s Global Goals Leadership Team

Each area of work Business in the Community (BITC) undertakes is led by a group of senior executives who provide strategic guidance and support us in achieving our objectives.

The purpose of BITC’s Global Goals Leadership Team is to accelerate business progress towards being purpose-driven and deliver on the Global Goals.

Find out more about BITC’s work on the Global Goals.