Responsible Business Business Case - Business in the Community

Responsible Business Business Case

This Business in the Community (BITC) factsheet explores the research-based benefits of being a responsible business.

Business in the Community (BITC) defines responsible business (RB) as one that delivers long-term value for all stakeholders by minimising any negative impact and maximising positive impact on society and the environment. There is no such thing as a neutral business.

This factsheet explains the benefits of building a strategy centred on the three categories below.

Action areas

At BITC, we view this topic through three lenses:

  • Creating a healthy business through internal strategies and governance.
  • Healthy communities to support the people and communities your work impacts.
  • A healthy planet to support the environment throughout your work.

Being a sustainable business is crucial. Every company has an economic, environmental, and social impact. It is up to businesses to ensure their positive impacts outweigh any negative impacts1.

This factsheet focuses on three issue areas- Healthy Business, Healthy Communities and Healthy Environment and how businesses can become more accountable in each.

Next steps


    Our campaign

    Led by our RB Leadership Team, BITC is working to increase the pace and scale of actions by organisations to achieve the Global Goals.

        We inspire, equip and connect businesses to:

        • Embed responsibility into all strategies, functions and decisions of the business.
        • Accelerate impact: equipping and inspiring businesses to overcome barriers to creating greater, faster impact on their prioritised material issues.

        Frequently Asked Questions (FAQs)

        Every business needs to increase its pace and scale of impact. BITC has identified six catalysts of responsible business to help you do this.

        Learn about the six catalysts and download the resources developed to support you in achieving the objectives.

        The Global Goals provide a shared blueprint to end poverty, protect the planet and ensure prosperity for all. They recognise that ending poverty and other deprivations must go hand-in-hand with strategies that improve health and education, reduce inequality, and spur economic growth. All while tackling climate change and working to preserve oceans and forests.

        Led by our Responsible Business Leadership Team, Business in the Community (BITC) is working to dramatically increase the pace and scale of responsible business, to meet the United Nations’ Global Goals, also known as the Sustainable Development Goals (SDGs).


        1 McKinsey & Company (November 2019) Five Ways that ESG Creates Value.