Gender Equality

Grey cardboard jigsaw pieces with hand drawn gender icons in magenta and cyan

The gender equality campaign at Business in the Community (BITC) forms part of the Diversity and Inclusion section of the Responsible Business Map.

Achieving a truly gender-balanced workforce means employers must recruit and progress the best talent – irrespective of gender.

The commercial imperative for realising women’s potential in the workplace is clear: gender equality enhances employee engagement, boosts productivity, meets the diverse needs of customers and suppliers, and improves brand reputation.


Learn more about Business in the Community’s focus on gender.

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